Premier League Idents

Nissan Juke

After 25 years, Nissan took over as the exclusive weekend sponsor of Sky Sports’ Premier League action. This presented the opportunity to develop an authentic & engaging partnership that would allow Nissan to increase brand and model opinion amongst a target audience who were potentially unaware of their leading products & technology.

We created a set of idents to captured the passion of fans & demonstrated the spirit of various different Nissan models through product-centric executions. These enabled Nissan to take centre stage in bringing the world’s most exciting league to fans throughout the UK & Ireland.


TBWA London
Bankside 2 

100 Southwark St


United Kingdom